Sponsorship | Physical education | Quizalize & Oak National Academy

Starter quiz

Which is not an example of media?

sponsorship ✓

television

radio

the press
Minority sports tend to get ______ coverage in the media.

'less' ✓
Match the words to the correct definition.

media

⇔

the different ways we communicate information ✓

sponsor

⇔

an individual or group that provides financial support to a sport ✓

spectator

⇔

a person who watches a sports event and can influence the atmosphere ✓

official

⇔

someone who enforces the rules and makes decisions to ensure fair play ✓
Media influence can put pressure on the performer to entertain. This is an example of a ______ impact of the media on the performer.

'negative' ✓
Identify the correct definition of sponsorship.

provision of funds or other forms of support to an individual or event ✓

the different ways we communicate information

a person who watches a sports event and can influence the atmosphere

someone who enforces the rules and makes decisions to ensure fair play in a game
Order the words how they would appear in this paragraph. An example of how ______ can ______ impact ______ includes that it can ______ interest in the sport, as more people are able to see it.

1

⇔

media

2

⇔

positively

3

⇔

sport

4

⇔

increase

Which is not an example of a type of sponsorship?

money

media ✓

facilities

footwear
What do we call the type of sponsorship is it when a person or company gives money in exchange for getting their name or brand seen by more people?

facilities

financial ✓

clothing, footwear and equipment
Identify how a performer may advertise a brand.

by emailing them

uploading photos of their products to their social media ✓

wearing clothing with their logo on all the time ✓

by only using their product in the privacy of their own home
If a performer receives financial sponsorship they are less likely to need a job and therefore will have more ______ to train.

'time' ✓
A negative impact of sponsorship on the ______ is that they are under increased pressure to make decisions on rules that keep the sponsor happy.

'officials ' ✓
Match the impact to the stakeholder that it impacts.

spectator

⇔

increased advert breaks in big matches ✓

performer

⇔

sponsorship can be limited and could stop at any point ✓

sponsor

⇔

could cause negative publicity if a performer behaves badly ✓

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Commercialisation involves the use of sport for financial gain and includes activities like sponsorship.
Sponsorship is when companies provide support in exchange for promotion and visibility.
Financial sponsorship includes monetary support from companies.
Sponsorship of clothing and equipment involves providing sports gear and apparel.
Sponsorship of facilities includes funding or providing sports venues and training locations.

Believing that sponsorship only involves financial support.

Sponsorship can include financial support but also include equipment, clothing or facility provisions.

Media - the different ways we communicate information, like through TV, newspapers, social media, the internet, or radio
Sponsors - an individual or group that provides financial support to an event, activity, person or organisation
Sponsorship - provision of funds or other forms of support to an individual or event in return for some commercial return
Financial sponsorship - when a person or company gives money in exchange for getting their name or brand seen by more people