Starter quiz
- What word beginning with 'A' means you come across as confident and knowledgeable?
- 'Authoritative' ✓
- Which words best describe successful rhetorical questions?
- subtle ✓
- impactful ✓
- complex ✓
- repetitive
- successive
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- What defines a statistic?
- it uses numbers to present a measurement ✓
- it expresses an opinion
- it uses similes
- it uses rhetorical questions
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- Which definition best matches the term anaphora?
- The end paragraph builds on ideas in the introduction.
- A repeated image is referred to throughout the text.
- A word or group of words is repeated at the beginning of successive sentences. ✓
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- What is the best description of a motif?
- A word or phrase is repeated three times.
- An idea, reference or symbol is repeated throughout to emphasise an argument. ✓
- A letter sound is repeated at the beginning of successive words.
- A word or phrase is repeated at the beginning of successive sentences.
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- Which use of statistics is the most credible?
- 750% of people eat oranges daily.
- Professor Purple states that 1 in 4 people hate spiders.
- 12 out of 8 people asked said they did not like drinking water.
- 37% of people dislike social media according to Dr. Butterworth. ✓
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Exit quiz
- What word beginning with 'A' describes something that has been carefully chosen to ensure it is suitable and appropriate?
- 'apt' ✓
- Which of these is not part of a website layout success criteria?
- subheadings
- bullet points
- quotes ✓
- apt and engaging title
- well sequenced paragraphs
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- Which rhetorical device beginning with 'S' can make your writing seem credible and authoritative?
- 'statistics' ✓
- Which of these uses a declarative followed by a simile?
- School is the best. I really enjoy it.
- Like nails down a chalk board it annoys everyone.
- School is the worst. Like nails down a chalk board, it sets everyone on edge. ✓
- School is a big part of our lives and we need to consider how to make it better.
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- Which of these is not an example of anaphora?
- Together we can achieve. Together we will inspire. Together we triumph.
- Books can open minds. Books are capable of broadening horizons.
- Through learning we can achieve and develop our knowledge of the world. ✓
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- A website can be used to inform. A successful website may include which criteria?
- an appropriate layout that presents information clearly ✓
- organisational devices such as heading, subheadings and bullet points ✓
- rhetorical devices such as similes, rhetorical questions and statistics ✓
- developed description of setting and characters
- structural features such as anaphora and motif ✓
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Worksheet
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Presentation
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Video
Lesson Details
Key learning points
- Headings, subheadings and bullet points can all be identified as the conventions of a website layout.
- Language should be adapted to conform to the conventions of website copy.
- Rhetorical devices can be used to make website copy interesting and hook the reader.
- Structural devices such as anaphora and motif can be used to emphasise key information and make website copy engaging.
Common misconception
The language and structure of an informative website is always unexciting and dull.
What is the best way to remember information? Are you more likely to remember if it is presented in an interesting and engaging way? Informative websites still need to engage their audience.
Keywords
Layout - the layout of a text describes how features such as words, information and images, are arranged and presented
Apt - if something is apt it means it has been carefully chosen to ensure it is suitable and appropriate
Inform - when writing to inform you are presenting information or facts to your reader
Declarative - a declarative is a statement that expresses a fact or opinion
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